iOS 14: get ready
Apple’s App Tracking Transparency enforcement is set to happen early spring (late March/early April). Thus, it is urgent to review the advancement of the situation and prepare...
Published on 23 February 2021NEWS
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Adjust’s Dating apps marketing guide 2021
If we take a look at the dating apps industry in 2020, we can see a large progression. As App Annie points out:...
Published on 16 February 2021
Mobile User Acquisition: Trends and Challenges of 2021
2020 was the year of the global health crisis, which further accelerated the growth of mobile phone use: more time spent on phones,...
Published on 27 January 2021
AppsFlyer’s Fraud Report: Fraud decreases by 30% year-over-year.
The Appsflyer 2020 report on app install fraud is out and notes a 30% decrease in fraudulent installations. Global Trends to take away...
Published on 20 January 2021
