Digital entrepreneur
for over 16 years

Addict Mobile is the reference agency in mobile marketing. Our expert teams are here to support you, ensuring the success of your mobile and web acquisition projects.


Originally offering gaming and mobile game studio services, Addict Mobile soon realized how challenging it was to grow your mobile business while remaining profitable. As publishers ourselves, we understood the challenges faced when it came to profitably growing your mobile business, and we saw where we could help advertisers achieve these challenges Since 2015, we’ve been helping website and application publishers increase their digital turnover and optimize their acquisition strategy.


With more than 15 years of experience in mobile marketing, Grégoire Mercier, our CEO, founded the user acquisition department at Gameloft, in the early days of mobile advertising. Ever since, the Addict Mobile teams have successfully held their place within the app ecosystem, and have been able to roll out expertise t which is becoming more and more specialized, on the various subjects related to business on mobile.


With over 500 app and web projects managed in all sectors and all over the world, we have developed a strong expertise. Our proprietary technologies, paired with robust optimization processes and in-depth knowledge of the mobile environment mean that we are now able to offer a 360° vision of mobile marketing.

Our UA teams develop a global expertise: ASO, UA campaign strategy, management, and development of innovative tools for the creation of high-performance visuals on all verticals

Our challenge today, as the leader in mobile marketing on the French market, is to replicate this success internationally

The mission of the studio at Addict Mobile is to offer original and effective campaigns to our clients

We have developed our own technologies, allowing us to aggregate the essential data for campaign analysis

We identify publishers from different sectors of activity: retail, dating, mobility, fintech, etc., present on the French market, as well as internationally, to address their acquisition issues

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By joining Digital Virgo in 2017, Addict Mobile has been able to use the group’s international scale to accelerate its development while sharing a common ambition to become the leaders in the digital business field. Addict Mobile operations are now deployed from threes offices (Paris, Madrid, New York), with a total managed media budget of €135M in 2021.

+ 860


390 M€


+ 30

offices in the world

100 %

performance oriented

Our offices

addict mobile acquisition mobile nos bureaux paris fotolia 81153288 1 of7e11zthko8kvdd92eni0sat0sbjobvy2hku8787s 01

Paris / FRANCE

128 Quai de jemmapes
75010 Paris
acquisition mobile addict mobile nos bureaux madrid fotolia 146093924 of7e7i5ydni28k04lcri3w75j6zzcwxl5zmidkmziw 02

Madrid / SPAIN

Calle Juan Ignacio Luca de Tena 1,
Planta 3
28027 Madrid
acquisition mobile addict mobile nos bureaux adobestock 244098175 04

New York / USA

10 East 40TH St.,
Suite 3310 New York
NY 10016