Apple limited the IDFA: a change that will push the…
At their latest “Developer Conference”, the WWDC 2020, Apple announced the launch of their new operating system: iOS 14. This announcement was accompanied by...
Published on 6 July 2020NEWS
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Google UAC: 6 Tips To Maximize Your Creatives
How to maximize your designs on Google network for mobiles? How to create a set of efficient creative assets? What is Creative Excellence?...
Published on 25 June 2020
Mobile Acquisition Sources: 8 Trends to Follow for Your App
In a constantly changing sector, where mobile advertisers seek to measure and generate profitability, performance user acquisition no longer has to prove itself....
Published on 6 May 2020
CPI: The criteria that impact its value – Emphasis on…
When it comes to application and acquisition strategy, the key market indicator is never far away: that is to say the CPI, or...
Published on 28 June 2019
