Black Friday and User Acquisition: how to grow Your App
As every year, Black Friday is one of the biggest shopping events around. Many major brands take advantage of this period to capitalize...
Published on 31 October 2024NEWS
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UA Digest #1: What’s new this month?
Check out our User Acquisition Digest, your monthly roundup of the latest news and trends in user acquisition! AEM now supported on Adjsut...
Published on 29 October 2024
AEM now supported on Adjust, AppsFlyer and Singular: What You…
Adjust, AppsFlyer, and Singular have just adopted AEM in their attribution models. This integration of Aggregated Event Measurement by these MMPs is truly...
Published on 18 October 2024
Interview with Íñigo Lopetegui, Regional Manager Middle East at Addict…
Meet Iñigo Lopetegui, Regional Manager Middle East at Addict Mobile. Since joining in 2022, he initially oversaw Southern Europe before shifting his focus...
Published on 16 October 2024
The Addict Mobile Hub: The ultimate UA platform for maximum…
We are thrilled to introduce our brand new product: the Addict Mobile HUB. This innovative platform is designed to simplify UA campaign analysis....
Published on 2 September 2024
Interview with Chloé Morant, Senior UA Manager and ASO Team…
Meet Chloé, Senior UA Manager and ASO Team Leader at Addict Mobile. She joined in 2021 as a UA Manager and is now...
Published on 11 June 2024
Interview with Frederique Pager, Chief Marketing Officer at Addict Mobile
Meet Frederique Pager, Chief Marketing Officer at Addict Mobile for five years. She first joined in 2016 as sales manager France and now...
Published on 24 April 2024
The power of performance-driven organic growth on social media for…
In the fast-paced world of mobile acquisition, marketers are constantly looking for new ways to boost engagement, revenue, and visibility. Among today’s must-have...
Published on 10 April 2024
DTM #9: CTV isn’t profitable for app install campaigns?
User Acquisition myth #9: App install campaigns on CTV don’t enable me to acquire users for my app profitably Drawing parallels between CTV...
Published on 29 March 2024
