Discover our market analysis and tips for successful mobile campaigns

Delete filters

(Part 1) Soft Launch: our key tips to succeed in…

A game’s soft launch is full of excitement and tension and is always eagerly awaited by the production teams. After months, even years,...

Published on 3 December 2023

TikTok campaigns: Our tips for reaching engaged users

According to the State of Mobile report from App Annie, in 2022, TikTok was again confirmed as one of the biggest growing applications...

Published on 14 September 2022

Are creatives the new targeting in a post iOS 14…

The arrival of iOS 14 has limited ad targeting options: it means less data collected and the data is less accurate. So we...

Published on 12 April 2022

Mobility apps, how do you generate that first much sought…

In recent years, the mobility-as-a-services offering has diversified considerably. Hybrid bikes, scooter and bike rental, price, journey and transport method comparison sites now...

Published on 1 March 2022

Key points in User Acquisition for 2022

The app economy has grown steadily in 2021. According to App Annie, user spending on app stores reached a total of $ 135...

Published on 17 January 2022

What is Ad Fatigue and how to avoid it?


Published on 17 February 2021

Our offices

addict mobile acquisition mobile nos bureaux paris fotolia 81153288 1 of7e11zthko8kvdd92eni0sat0sbjobvy2hku8787s 01

Paris / FRANCE

128 Quai de jemmapes
75010 Paris
acquisition mobile addict mobile nos bureaux madrid fotolia 146093924 of7e7i5ydni28k04lcri3w75j6zzcwxl5zmidkmziw 02

Madrid / SPAIN

Calle Juan Ignacio Luca de Tena 1,
Planta 3
28027 Madrid
acquisition mobile addict mobile nos bureaux adobestock 244098175 04

New York / USA

10 East 40TH St.,
Suite 3310 New York
NY 10016