UGC Agency: Turn authenticity into performance
Addict Mobile, a UGC agency, produces content designed to blend naturally into platforms, capture attention, and generate measurable results.
From creation to optimization, our teams manage the entire creative process, testing innovative new concepts to maximize performance.
-25%
CPA
+15%
CVR
UGC, a format that's become essential
Users today are heavily exposed to advertising and increasingly skeptical of overly “branded” messaging.
UGC (User Generated Content) formats reflect this shift. More natural and immersive, they blend directly into feeds and match the way people use platforms like TikTok, Meta, or Snapchat.
At Addict Mobile, a UGC agency, this format is part of a broader strategy to capture attention, strengthen engagement, and improve conversions.
-40 %
CPI vs other formats
-31 %
CPA on creative tests
-0%
Acquisition cost on TikTok vs other platforms
+150 %
ROAS
Identify the most relevant profiles
Effective UGC is based on a clear concept and execution tailored to each platform.
Our UGC agency develops creative angles aligned with your goals, then produces content that adheres to each platform’s guidelines (format, pacing, storytelling).
The goal: to create videos that feel natural, are credible, and can quickly capture viewers’ attention.
Create Native and Engaging User-Generated Content
Video is now at the heart of user acquisition.
Addict Mobile produces high-impact motion graphics designed to capture attention from the very first seconds and maximize engagement, retention, and conversions.
Test, analyze and scale
UGC performance relies on a logic of continuous iteration.
Addict Mobile, a UGC agency, analyzes content performance (CTR, conversion, engagement), tests different variations, and quickly identifies the most effective formats. These contents are then amplified to improve their effectiveness.
Our approach: authentic, structured, performance-driven
At Addict Mobile, UGC isn’t improvised.
Our UGC agency manages the entire process from A to Z, from creator sourcing to concept and brief definition, all the way through content production. Every step is structured to ensure content is consistent, platform-ready, and campaign-effective.
We continuously test formats, analyze results, and evolve content to identify what truly works and improve its effectiveness over time.
What our customers say about us
For the launch of Télérama Paris, Addict Mobile successfully combined the right budget allocation with continuous creative diversification to effectively support the launch of this new feature.
Annabelle Bizard
Head of Digital Marketing @Télérama
+250%
Budget in April
-18%
Meta CPI (last two weeks of April)
–24%
Meta CPA (last two weeks of April)
Addict Mobile provided us with an innovative user acquisition strategy focused first and foremost on retention and acquiring high-quality users. An approach fully aligned with our business challenges and our long-term growth objectives.
Sophie Descarrega
Mobile Marketing Director @Fidme
+26%
MAU
+8 points
retention at M+4
< 1,5 €
Average CPI on Google
Addict Mobile supports us in an ever-evolving app and crypto environment. Their technical expertise, tracking mastery, and creative guidance have enabled us to sustainably improve our performance.
Jean Habasque
Head of Growth @Coinhouse
-36%
CPA in 4 month
-40%
CPI on creative tests
25%
of media mix (Tiktok)
A question about UGC production?
Our UGC agency helps you identify the right creative concepts, optimize your UGC campaigns, and accelerate your organization’s growth.
What is UGC in marketing?
UGC (User Generated Content) refers to content created in an authentic style, often inspired by users or creators. As a UGC agency, Addict Mobile designs this content to boost campaign engagement and performance.
Why is UGC effective?
UGC blends naturally into feeds and is perceived as more credible. It captures attention more effectively, boosts engagement, and improves conversion rates.
What's the difference between UGC and influencer marketing?
Influencer marketing focuses on brand awareness and image, while UGC is designed for performance. At Addict Mobile, UGC agency, this content is produced with a clear focus on conversion and effectiveness.
How much UGC content do you need to produce to perform well?
There’s no fixed volume. Performance comes from the ability to regularly test new concepts. Our UGC agency recommends continuous production to identify the best-performing formats.
Comment améliorer la performance des UGC ?
UGC performance relies on several factors: the hook, storytelling, platform adaptation, and the ability to test different formats. Addict Mobile optimizes these elements to maximize results.