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With 2.2 billion active mobile gamers worldwide and consumer spending reaching $107.3 billion in 2023, the mobile gaming market remains a thriving sector....

Published on 18 March 2024

(Part 3) Soft launch: our key tips to succeed in…

In our previous two articles (part 1 and part 2), we talked about the key points to follow during a mobile game soft...

Published on 15 January 2024

(Part 2) Soft launch: our key tips to succeed in…

Dans notre premier article nous expliquions l’importance d’un soft launch pour le lancement d’un jeu sur mobile : comment bien identifier les objectifs...

Published on 18 December 2023

(Part 1) Soft Launch: our key tips to succeed in…

A game’s soft launch is full of excitement and tension and is always eagerly awaited by the production teams. After months, even years,...

Published on 3 December 2023

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