Creative Showreel – Q1 2025
Check out our latest creatives of the quarter!
Resources
Stay on Top of the Latest Mobile Marketing & User Acquisition Trends.
Creative Performance: The keys to boosting your UA campaigns
The advertising landscape is more competitive than ever. Standing out relies on two key factors: creative innovation and continuous testing. To make a single ad perform, up to 50 variations may need to be tested. This is why creative performance is an essential part of UA strategies. Advertisers have understood this well: some invest up […]
First Pick Studio – Endless Wander
More and more developers are taking control and opting for self-publishing. Why? But succeeding in self-publishing also means knowing when to bring in the right expertise. That’s the approach First Pick Studios took with Endless Wander: focusing on production while outsourcing their UA. For more information, check out the full business case here.
Acquisition Battle: SKAN vs Probabilistic
🎥 SKAN vs Probabilistic – Which one should you use? Since Apple’s ATT, tracking performance on #iOS has become a challenge. Each method has its strengths… and its limits. So, which one should you rely on? The answer isn’t that simple. 🔽 In this video, we break it down round by round. Watch now and […]
5 lessons to optimize conversions with ASO
In a highly competitive environment, App Store Optimization (ASO) is an essential strategy for increasing an app’s visibility and conversions. Indeed, 65% of app downloads come from searches on App Stores (source: Apple). An effective ASO strategy combines data analysis, optimized content creation and rigorous testing. In this guide, discover our 5 recommendations for optimizing […]
Soft launch: The keys to successful launch
The soft launch is a long-awaited moment, following months or even years of work. This launch phase is particularly important, as it provides a number of insights into the game’s potential success. In this white paper, you’ll discover the steps you need to take to ensure maximum success for your mobile game. Download our white […]
5 Lessons Learned in ASO
📱“Why isn’t my app ranking higher?” We get it, ASO can feel like a headache, but it doesn’t have to. ➡️It’s not about following a one-size-fits-all formula. Success comes from adapting, experimenting, and staying ahead. In this video, we’re sharing 5 essential lessons to help your app stand out on the stores. For more information, […]
4 conseils pour tirer parti d’Apple Search Ads
Vous utilisez peut-être les annonces Apple Search Ads dans vos campagnes d’acquisition d’utilisateurs, mais êtes-vous sûr de les exploiter au maximum ?
Creative Showreel – Q4 2024
Check out our latest articles of the quarter!
Creative Testing in 3 Steps
🎨 Creative testing isn’t just about trying everything, it’s about finding what truly works. At Addict Mobile, we’ve developed a 3 phase approach that simplifies the process of identifying top-performing hashtag#creatives. Curious to learn more? 🧐 Carla Vassalo, Team Lead UA, breaks it down step by step ! For more information, check out the full […]
Turning Creative Insights Into UA Wins
👀 Eye-catching creatives grab attention, but do they drive results? With privacy limits making it harder to target, creatives are the real deal, and having a clear view of their performance is key. Our UA Director, Musique Battut, explains why getting into the details of your creative data is the secret to boosting your campaigns. […]
Creative Showreel – Q3 2024
Check out the creatives conceived by our designers this trimester!
4 Creative Tips to boost UA Campaigns
You’re likely producing creatives for your #UA campaigns, but how do you make sure they truly drive performance? ➡️ Today, Romain Soubrier, Art Director at Addict Mobile, shares his top 4 creative tips for your UA campaigns. 👉 Want to learn more? Check out the full article here: https://bit.ly/3x4IjsG
Creative Showreel – Q2 2024
Discover our latest creatives for the trimester!
Why Leverage Organic Growth to boost your app revenue?
You may be familiar with organic growth, but do you know about performance-driven organic growth? Carla Vassalo, Growth, and UA manager, explains everything you need to know about this strategy and how it can elevate your UA efforts. 👇 Want to learn more? Check out the article
Creative Showreel – Q1 2024
Discover the creatives designed by our team this quarter!
The added values of working with an agency for your UA
User Acquisition Agency: Should user acquisition be internalized or outsourced? While some application publishers already have knowledge in this area, it is essential to consider the advantages of collaborating with specialized partners to outsource user acquisition. Find out all the reasons to do so with Manuel Pacreau, CEO of Addict Mobile To find out more, […]
How to set-up your MMP for SKAN 4.0?
With the changes introduced by SKAN 4.0, is your MMP setup up to date and fully satisfying your needs? If not, don’t miss out on essential tips shared by Matthieu, User Acquisition Director at Addict Mobile, for an efficient setup that provides the information you need! For additional tips and a comprehensive guide, please check […]
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